We come from manufacturing, not consulting
NuruState is an AI-powered automation company, built by operators who've sold automation to CPG manufacturers, for operators who need results, not dashboards nobody opens. Our job is to take repetitive work off your team so people can focus on work that needs them.
Founded in Chicago in 2026
- Founded
- 2026
- Headquarters
- Chicago, Illinois
- Focus
- AI-powered automation for CPG manufacturing
- Model
- Fixed-fee pilots, money-back guarantee
NuruState was founded as an AI-powered automation company to fix a problem that shows up on almost every CPG production floor: skilled people spending their days on work a system could do. Calling around for cover when someone doesn't clock in. Pulling batch records by hand for every complaint. Rebuilding the schedule after every breakdown. Scrambling for training records before an audit.
That repetitive work is where the money goes: breakdowns nobody predicted, quality issues that escape to customers, no-shows that sink the day's production targets, and changeover times that vary wildly between operators. We build AI automation that takes those jobs off your team, so your people can spend their time on the work that actually needs them.
Chicago is a natural home for that work. It sits at the center of one of the largest food and consumer goods manufacturing regions in the United States, which keeps us close to the production floors we build for.
“Our job is simple: find the money your operation is losing, prove we can recover it, and deploy automation that actually works.”
Every engagement starts the same way. Before a pilot begins, we agree on a baseline: what the problem costs you today. Everything after that is measured against it, with system data rather than estimates, so the results are numbers your team can check.
Our approach
Why we're different
We don't sell software
We sell outcomes. If your pilot doesn't hit the agreed metrics, you get a full refund. We only succeed if you succeed. That's the entire business model.
You own your data
Your production, quality and operational data stays yours. We use it only to deliver your services, and it is returned or deleted as your agreement sets out. No licensing fees. No vendor lock-in.
We start small
One module. One line. 90 days. Prove it works, then expand. No forced bundling. No 18-month implementations. No six-figure commitments before you've seen a single result.
We use what you have
We integrate with your existing time clocks, MES, PLCs, LMS, whatever you've got. We don't make you rip and replace. The assessment tells you exactly what's ready now vs. needs infrastructure first.
We actually understand manufacturing
We've walked production floors. We know what "clean to allergen-free" means. We know why changeovers take two hours when they should take 45 minutes. We know FDA audits keep quality managers up at night. We're not consultants learning on your dime.
Any CPG manufacturing with FDA/FSMA requirements
$20M-$100M in annual revenue. If you make consumer products in a regulated facility, we can help.
- Food & BeverageContract packaging, brand owner facilities, co-packers
- Nutraceuticals & SupplementsDietary supplements, vitamins, functional foods
- PharmaceuticalsOTC & Rx, contract manufacturing
- Personal Care ProductsCosmetics, HPC, contract manufacturing
- Private Label ManufacturingRetail private label, store brands
- Toll ManufacturingAny CPG toll manufacturer with FDA requirements
What we're not
- A SaaS company with monthly subscription fees
- A consulting firm that delivers slide decks
- A vendor that locks you into our platform
- An AI company that shows demos but can't implement
- A team that learns manufacturing on your dime
- Another dashboard you'll stop opening in 3 months
What we are
- Fixed-fee pilots, money-back if it doesn't work
- Hands-on implementation, not just advice
- Your data stays yours: used only to deliver your services
- Deployed in 90 days or we refund you
- Integrated with your systems (not a rip-and-replace)
- Built by people who've walked your production floor
We're growing. Hiring now.
Looking for implementation engineers and ML engineers who want to build real systems that work on real production floors, not demos.
Get in touch
Let's talk about your operation
No pitch. No hard sell. If we can help you find and recover the money you're losing to known problems, we'll tell you how. If we can't, we'll tell you that too.
Emailsales@nurustate.com